I am pleased to tell you that Ovation, a Digital Benefit Advisors company, is now OneDigital Health and Benefits.
In 2013 we announced our decision to join Digital Benefit Advisors, the advisory arm of Digital Insurance. We saw the move as a way to continue to do what we’ve always done best—stand as one with our clients and deliver forward-thinking strategies to help them succeed in an increasingly challenging world.
We recognize that the partnership created some confusion about our brand. Were we Ovation? Were we Digital? In fact, with such strong market recognition as Ovation, we held on to our name—probably a little too long. We weren’t too worried about being explicit; we knew from you that your biggest concerns were whether your client service team would remain the same, and could you continue to expect fresh-thinking, personal and responsive service. The answer to both questions was a resounding yes.
Three years later I am proud to say that many of our core consulting practices have become a part of the fabric of both how Digital Benefit Advisors and Digital Insurance serve our more than 35,000 clients.
In what I feel is an important evolutionary move, Digital Insurance and Digital Benefit Advisors are consolidating under one market facing name, OneDigital Health and Benefits. This unified new brand will feel a lot like the brand you have come to think of as a strategic partner since you joined our family. You’ll see a significant focus on our values, created in response to what we have learned from you over the years—that you want and need a benefits advisor who:
• delivers fresh-thinking approaches to benefit plan design,
• is invested in your success,
• is responsive, optimistic and trustworthy,
• works relentlessly to drive the impact you expect, and
• is clearly invested in you, your people and your success
Over the next few weeks you can expect your client services team to reach out personally to share our new brand story with you. Meanwhile, join us in celebrating this next evolution of our national brand, and in particular, the fact that if anything, we are able to shine a brighter light on the core of what has always made us better as a benefits advisor—YOU.
OneDigital Hartford (formerly Ovation, a Digital Benefit Advisors Company)